Sandy’s passion for communications evolved from her early career as a marketer.
Her experience and expertise in all aspects of marketing and communications includes strategy, brand development, omni channel marketing, product marketing, digital marketing, social media strategy, event marketing, operations and agency management, consumer insight development, customer experience, product development, business development, systems and content marketing.
For over 20 years, she revitalized marketing and messaging for companies of all sizes including some of North America’s most loved brands such as Molson Canada, Appleton Estate, BC Lottery Corp, Grand Marnier, UBC, St. John Ambulance and more.
Her rich expertise from founding two companies and growing an award winning marketing agency fuels her passion to teach entrepreneurs how to market themselves effectively. Sandy has worked in all business environments including agency, client and entrepreneurial.
As the CEO of NEXT Marketing Agency, Gerber set a new standard for innovative marketing growing the company from her bedroom into one of BC’s Top 100 Fastest Growing Companies.
The visionary of the “BRAND CHATTER™” marketing methodology and education products, her book, BRAND CHATTER™: 5 Simple Steps to Brand Your Business to Stand Out, Create BRAND CHATTER™ and Grow Sales is a very popular resource for entrepreneurs.
“Since I was a child, I would jump at the opportunity to be creative with words. I would ‘package’ the words and phrases to deliver a desired result and impact. Kids would ask me for the exact words to say to other kids to be liked. It turns out, businesses are the same as those kids; eagerly creating and spitting out messages to get people to pick them.” ~ Sandy Gerber
Sandy uniquely blends her communications creativity with her keen interest in psychology, consistently examining the motivations and behaviours of customers.
A discerning student of psychology, Sandy promotes the power of emotional appeal through language. Eager to help as many entrepreneurs as possible, she created the popular, Elevator Pitch Mastery online school. Her seven video modules course teaches business owners step by step HOW to create and deliver their Elevator Pitch with ease and confidence.
She actively provides consulting to business teams to improve their customer experience and communications and has coached hundreds of people in effective communication methods and excellence standards.
Known for her innovative, fun and visual speaking style, Sandy is also a popular speaker for businesses, conferences and organizations. Her speaking topics are personalized for the audience and include communications and marketing, customer experience and at times, inspiring mompreneur tips and tales. For more information on Sandy’s keynote topics and experience, or to book her for your event, please view her “Speaking Events” page on her website.
Sandy also knows first-hand the impact of mentorship and supports and volunteers for a number of organizations including the Board of Trade Leaders of Tomorrow Program, the Forum for Women Entrepreneurs and Bridges to Community.
Sandy lives in Vancouver, Canada with her family and their two dogs, Modem and Router. She is currently writing her new book, a memoir, “I Love Us”.
Founded award winning NEXT Marketing Agency from bedroom to boardroom
BIV Top 100 Fastest Growing Company Award
YWCA Women of Distinction
Business Person of the Year Finalist, Chamber of Commerce
Women of Worth Mompreneur of the Year
Women of Worth Leader of the Year Finalist
Founder of NEXT Step Philanthropy Program
Marketing Strategist for BCLC PlayNow Gaming Platform Experience
Driver & Marketing Strategist for Molson Canada http://www.iam.ca Beer Community Experience
Mentor Board of Trade Leaders of Tomorrow Program
Creator of BRAND CHATTER™ Marketing Messaging and Methods
M.O.D.E.L. Award for Transforming the Organization & Owning the Customer
Silver Transform Global Marketing Award
Business Category:Marketing and Media