Gaelle Sage is an Elite+ Mompreneur member based out of Toronto, Ontario. She is the Co-Founder and CEO of DGSAGE Inc., as well as the writer and photographer for SageOnEarth, a blog about simple life and goals achievements, including e-courses and other products to help busy devoted moms get back on track and achieve their projects. We are excited to share Gaelle’s Success Story!
My company is about inspiration and accountability. A few years ago, when my brilliant career as a CEO in the IT company my husband and I were owning ended, I was forced to manage the u-turn on my own. I realized that women are very involved and very good at taking care of others, whether family or friends, but when it comes to themselves, they have such a hard time self-caring physically or mentally. We are all going through this milestone: one day we wake up, things have to change. The problem is we don’t know what to do with our lives. My blog is about taking care of ourselves while managing a family, and my goal is to provide even more support to any and all women in need of a change.
What inspired you to become an entrepreneur?
My first child made me want to be an entrepreneur; I’ve now been an entrepreneur for 18 years since he was born. I felt like I wanted to really be in charge of my professional life to make the best of my personal life. My children have been the source of my inspiration for my life and my business since the beginning. I always wanted them to know that they can believe in their dreams, they definitely are in charge of their life. Most of all, I wanted them to have a mom to support and help them to grow as happy as possible, no matter what.
What is your “WHY” behind your business/being an entrepreneur?
My why is living my passion, being in charge, being a role model for my kids and following my path. I have a lot of experience as I’ve lived in three different countries, on two different continents, speaking two languages daily, and I am on my way to having dual citizenship. I want to share what I learned through 20 years of a very adventurous and exciting marriage, so that others can manage their way more easily. I want to go further. We were almost always in charge of all the changes that occurred in our lives at least for the important ones, and that was not easy. So I believe that when you endure difficult situations you did not ask for, it’s even worse. If women need support in case of changes in their life, it’s even more accurate when the changes come to you instead of you asking for them. Well, I’m here to help, and I want to help!
What’s the best part about owning your own business?
Definitely being in charge of my schedule. It’s far from being the only good thing, but the most important one to me. I want to be in charge of everything. The money I earn, the time I’m working, and the days off I’m taking. I wanted to be paid for the work I was doing. I’m also inspired by the freedom I have as a creative entrepreneur now. I’m still building my actual business, but I’m really enjoying being in charge of the whole process. It’s scary and rewarding at the same time. I find it uplifting and inspiring! It’s very important for my motivation not to have to wait for others to tell me what I can or cannot do. Of course, working with clients has something to do with being validated, but the global idea of the blog and the business belong to me and depend on me and my husband’s ideas.
Can you describe a typical day?
Absolutely not! It’s also part of my happiness: every day is different, every day is my own to make! However, I have a few time blocks that remain the same every day, but they are not directly part of my business. I love to get up early, at 5:45am during the week, and usually 6:45am during the weekend. During the week I use this time to stretch, get ready and prepare for breakfast. When my children wake up we also have a family guided meditation time. Another important time for me, and definitely a reason to have a break from work, is when my teenagers are coming back from school. I take time to have a tea with them to have a little chat. This private time is very dear to me. They don’t come back from school at the same time, so I have a short time alone with both of them.
Who do you count on for help?
My husband! We love working together, and if we are not currently, as he is still working in IT full time, the plan is really for him to join in the SageOnEarth project for good one day. Now that my children are teenagers, on their way to be young adults, they are very supportive too. But I make sure to not interfere in their school work as it is an absolute priority! I’m also working on building a team to help me, but it’s still a work in progress.
Have you ever had to sacrifice something at home for work? Or vice versa?
I definitely sacrificed a lot for my children, but I don’t really like the word sacrifice. I chose to do so, I wanted to do it. I’m so glad I did now that they are grown up, to have all these unforgettable memories and this strong bond with them. However, I sacrificed a lot of my self-care and mental health in my previous business. Owning my own business now still is challenging, of course! Being in charge always means more responsibility, but I make sure to avoid overdoing it to the point of burn out this time. After all, my business is all about balancing life!
What do you do on a day off? Do you even know what a day off is?
Now I know what a day off is, however that wasn’t always the case; I’ve learned the hard way. It’s all about family time, relaxation, going outside. I also indulge in my passion for photography. During days off, I try as much as possible to have absolutely no to-do list. It’s quite difficult, but at least I keep a reminder in the corner of my mind.
What does the future look like for you and your business?
I want to create a way to help women who experience changes in their lives to manage them better, if not more smoothly. We are alone in the process, but this doesn’t mean that we have to figure everything out on our own. I can help. Most of the time we are not in a mood to ask for help. We think we are not worth the time, money, or energy to hire a coach. We don’t even know what we want from a potential coach. I can be the first step, whether starting from scratch to be in control of what is wanted, and knowing which is the right path to go in order to get there.
Any tips for women thinking of starting a business?
SageOnEarth’s motto is “Simplify – Refocus – Get Organized”. I think it’s relevant to anyone starting a business. You can’t do it all at once, alone, and all of it from the very beginning. Be realistic, be passionate and work for it. Don’t be shy, do what it takes, nobody will do it for you, it’s your dream!