2019 Mompreneur Awards for Canadian women entrepreneurs and women in business

About |  FAQ’s  |  Rules  |  Past Winners

We are honoured to have such talented, successful, and esteemed representatives sitting on our Judges Panel* for The 2019 Mompreneur® Awards!

Erica Ehm, judge for Mompreneur Awards
Erica Ehm

Creator, YMC and CEO, Ehm & Co.

Not only is Erica Ehm one of Canada’s most recognized personalities, she also runs one of the largest online publishing and marketing brands in Canada for the mom market. In the 80’s Erica was a considered the voice of her generation as a host on MuchMusic. She is an author, actor, speaker, broadcaster, journalist, playwright, and award-winning songwriter. In 2006, Ehm created YMC – which has grown to be the largest independently owned online property in Canada. Her award-winning digital platform for moms is home to a stable of social content creators, who, under her guidance, tell the stories relevant to Canadian moms.

Erica is also CEO of Ehm & Co, a digital marketing company specializing in creating mom engagement with a focus on social media marketing and partnerships with agencies and brands. Advertisers and marketers often turn to Ehm when looking for creative and strategic initiatives to help them connect with mothers. Over her decade in the mom space, she’s curated the Ehm & Co Network of engaged mom influencers, a collective of hundreds of influencers, bloggers and small publishers across Canada who she partners with to create compelling, award-winning branded content to connect with moms in the social space. Her creative direction has lead to several prestigious awards including Best Blog/Column at the 2014 Canadian Online Publishing Awards (COPA), and in 2015 Gold for Best Use of Social Media, Gold and Silver for Best Online Campaign, and Gold in the prestigious Independent Publisher of the Year category.


Amber MacArthur

Amber MacArthur

President, Konnekt Digital Engagement

Amber Mac(Arthur) started her career in San Francisco and Boston during the dot-com boom in the late 1990s. As a strategist for Razorfish and Director of Marketing for an e-procurement software company, she spent four years in the technology start-up trenches. Amber left the start-up world to join Microsoft to build one of the first female-focused lifestyle portals. In 2006, with her brother, she started her own digital agency called Konnekt. The company’s first client was world-renowned business coach, Tony Robbins. Her company’s clients include Microsoft Xbox, Ford Motor Company, Tony Robbins, Canada Goose, Fast Company, PayPal, Canadian Blood Services, and many more leading organizations.

She is a regular business host and expert for Fast Company, CNN, Bloomberg TV, CBS, BNN, The Marilyn Denis Show, and Sirius Radio. She was recently hired to serve as an entrepreneur advisor on a new reality pilot called Dream Funded: Let the Crowd Decide, created by Mark Burnett.


Tony O'Brien TruShield Insurance
Tony O’Brien

Executive VP Small Business & Personal Lines, TruShield Insurance

Tony is Executive Vice President – Small Business & Personal Lines for TruShield Insurance, a division of Northbridge Financial.

mompreneur and mom of 6 Julie Cole of Mabel's Labels

Julie Cole

Co-Founder, Mabel’s Labels

Julie is a recovered lawyer, mom of six and Co-founder of Mabel’s Labels. Mabel’s Labels has grown from basement start-up into an award winning, celebrity endorsed and international marketplace leader.  As company spokesperson, Julie is well-known amongst North American businesses and entrepreneurs. As a digital influencer and sought after speaker and emcee, she has informed and entertained audiences at countless conferences including The Sage Summit, Marketing To Women, Mom 2.0, Canadian Marketing Association, International Camping Conference, to name just a few. Julie is no stranger to the media, having appeared on NBC’s The Today Show, HLN’s Raising America, Canada AM, Breakfast Television, The Marilyn Denis Show, among many others. Julie is a syndicated blogger for The Huffington Post, modernmom.com, PTPA Media, Yummy Mummy Club, and her company’s Mabelhood blog. Her writing has also appeared in The Globe and Mail, Profit Magazine, Chicken Soup For the Soul – Power Moms and numerous websites. Mabel’s Labels has been featured everywhere from The View to Forbes.com. While writing and speaking across North America, Julie is raising her crew of six in her hometown of Burlington, Ontario.

Anne De Aragon of GoDaddy Canada

Anne De Aragon

Vice President & Country Manager, GoDaddy Canada

Anne De Aragon is the Vice President & Country Manager at GoDaddy Canada where she oversees all Canadian campaigns, helping build brand awareness. Anne has a keen eye and proven track record  of driving business results, consistently attracting and engaging new customers while also leading the charge on business strategy. Prior to joining GoDaddy in 2015, Anne was at Microsoft Canada where she held many roles including heading up the Small & Midmarket marketing and sales teams where she became very interested in helping small businesses and entrepreneurs realize their full potential.

Since joining GoDaddy Anne has been at the forefront of many exciting campaigns such as Itty Bitty Ballers, Tourneur Des Bois, Sites in Under an Hour, CJ’s PJs and more. Anne is a graduate of the University of Waterloo, where she went through the co-op program, and graduated with a degree in Economics. Anne lives in Toronto with her family and is a huge Raptors fan.

Cabral Thomas of Vistaprint

Cabral Thomas

Canada Market Manager, Vistaprint

Cabral Thomas is the Canada Market Manager for Vistaprint. During his 7-year tenure, he has focused on helping small business owners market themselves professionally. Prior to Vistaprint, he has held roles at a performance management agency and a non-profit. Cabral holds a B.S. in Computer Science from Trinity College. In his spare time he enjoys a variety of outdoor activities with his wife and two children.

Steve Vitale of UPS Canada - Communications Director

Steven Vitale

Communications Director, UPS® Canada

Steven Vitale is the Director of Communications for UPS Canada. UPS is a global leader in logistics, offering a broad range of solutions including transporting packages and freight; facilitating international trade, and deploying advanced technology to more efficiently manage the world of business. Steven’s career with UPS began in 1996 in Canada’s main distribution facility in Vaughan, Ontario. Since then, he has held numerous roles, including senior account executive, cross border coordinator, and director positions in revenue management and employee communications. He assumed his current role in 2012. Steve obtained a HBA in English and Communications from York University. He has been married for 15 years and has two children.


Victoria Lennox, CEO Startup Canada

Victoria Lennox

Co-Founder & President, Startup Canada

Victoria Lennox is the Co-Founder, President and former CEO of Startup Canada, the national rallying community supporting and giving a voice to Canada’s 2.3 million entrepreneurs. She is an innovation policy and program architect, ecosystem diplomat, and an angel investor passionate about fostering equality, hope, peace, and prosperity through entrepreneurship. Victoria is recognized by the United Nations Development Programme and the European Union as one of the foremost experts in entrepreneurship education; ecosystem and program architecture, governance, development and implementation; and, in fuelling entrepreneurship movements and awareness campaigns.

Victoria was a UK Top 30 Under 30, the recipient of the Queen’s Award for Enterprise Promotion, a recipient of Canada’s Volunteer Awards, and has received many other accolades, awards, and prizes for her leadership. Having completed her Masters at the University of Oxford in Global Governance and Diplomacy, and as the first woman president of Oxford Entrepreneurs, today Victoria resides in Ottawa, Ontario, the capital of Canada.

Peter Maddox DSA

Peter Maddox

President, Direct Sellers Association of Canada

Peter is the President of Direct Sellers Association (DSA) of Canada. The direct selling industry connects over 1.2 million Canadians to entrepreneurial opportunity and enrichment, and the DSA provides assurance of member company integrity and a foundation of trust for independent sales contractors and consumers.

Sherry McNeil - President and CEO of Canadian Franchise Association

Sherry McNeil

President & CEO, Canadian Franchise Association

As President & CEO, Sherry McNeil is responsible for the management of the Canadian Franchise Association (CFA), providing strategic advice to the Board and leadership to the staff. Key areas of responsibility include: fiscal management, advocacy and government relations, membership development, issues analysis, strategic planning, media relations, and enhancement of public awareness of franchising and the CFA. A long-time member of the CFA Board of Directors, Ms. McNeil brings to the organization more than 20 years of franchise experience working with franchisors and franchisees. A veteran of the industry, she has helped a wide range of systems in a variety of categories, from new and emerging franchise concepts to iconic Canadian franchise brands such as Little Caesars, Boston Pizza, Dairy Queen, and YUM Brands, to grow and thrive in franchise development, sales, real estate, project management, concept evolution, and rebranding as both a consultant and in leadership positions.

Maria Locker, Founder and CEO of Mompreneurs
Maria Locker

Founder & CEO, Mompreneurs

Maria is the Founder & CEO of Mompreneurs®, and is passionate about supporting Canadian female entrepreneurs from every walk of life! No matter how big or small their company, type of industry, type of business, or how long they’ve been in business, Maria believes that every female entrepreneur deserves support and recognition for their hard work.

 * additional judges to be announced