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Company Profile: CubbyCubes

As featured in our Mompreneurs Marketplace at The 2017 National Mompreneurs Conference


CubbyCubes were created by Elite Mompreneur member Sandi Silver with the purpose of simplifying and organizing her kids cubbies and shelves when they went to overnight camp.  When visiting them on Visitor’s Day it was apparent that something needed to be done to help her boys find their clothing with greater ease. Sandi decided to use her own packing cubes for them that were typically used for travel when organizing the family when going on vacation.

Mompreneur Sandi Silver of Cubby Cubes - logo

CubbyCubes is a new kind of packing cube. As a mother who was tired of disorganized camp cubbies, missing shorts, and t-shirts with shoe prints on clothing (true story!), Sandi created this product with modifications she knew were necessary for organized and convenient travel. What differentiates us from other similar products is that we added a label window that fits a standard business card. On this card is where you write the contents of the unit.

The design has a unique advantage over competitor brands because of the label window that appears behind the handle. Labels are available as well that are reusable (you can write on it with a Sharpie, erase with rubbing alcohol and write on it again!)  This time-saving feature allows any child or adult to easily locate their clothing and miscellaneous items, making CubbyCubes a must-have travel and life accessory.

mompreneur Sandi Silver of Cubby Cubes Continue reading Company Profile: CubbyCubes

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The U.S. is Open for Business 

Written by Paul Gaspar, Director of Small Business – UPS Canada

open for business in u.s.a post-it note

Taking the export plunge can feel overwhelming and appear intimidating but embracing it will open up your business to endless amounts of opportunities. For those looking to expand into new markets, the United States is a logical place to start.

Given the geographic proximity, similarity in business culture, shared language and the North American Free Trade Agreement, the U.S is the perfect market for Canadian businesses to get their feet wet when it comes to growing their business in a new market. Our long history of doing business together has created a strong relationship between Canadian businesses and U.S. consumers that could be a springboard and foundation for future growth outside of North America.

Are you an entrepreneur looking to grow your business? Consider these tips when deciding on expansion opportunities within the U.S.

  1. Blueprint for success: To manage risks and maintain service levels that your customers expect, work with a logistics partner to create a supply chain that fits your business plan. The experience will streamline your distribution network and will help you control costs more effectively. Learn more about UPS’s supply chain solutions here.
  2. Know your market: With over 320 million people living across 9.1 million square feet of land, your business has access to one of the most innovative consumer markets in the world. Find out how you can make your mark by vising UPS’s U.S. Guide.
  3. Learn about the advantages: The increase in the U.S. de minimis value from $200 to $800 on imported items represents a significant step in making it easier to sell and trade across the border for Canadian businesses.
  4. Understand your customers: The e-commerce landscape is changing; consumers are learning the nuances of shopping online and across multiple channels. They use more technology, more often, to do more things. For your business to be successful, your website must reach consumers wherever they are, on whatever device they may be using. Learn more about the tech-savvy U.S shopper here.

Continue reading The U.S. is Open for Business 

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Learn More About the Trade Accelerator Program

Without doubt, many entrepreneurs have thought about selling their product or service outside of Canada. After all, if there is demand in Canada, why wouldn’t there be in other markets? Many have taken exploratory steps into a new market, while some have taken the leap into the United States, and now want to try another part of the world.

Just like starting a business, entering a new market does take research, time and work; but what if you had a team of experts to help get you started and plan for your expansion? The Toronto Region Board Of Trade (TRBOT) began a Trade Accelerator Program (TAP) to help entrepreneurs continue to grow in new markets. They have partnered with experts in different fields like UPS Canada, RBC and EDC to run a two-day program focused on giving practical information and advice to get you started. Once the two-day session is complete, an additional session will assist you in creating a Market Entry Plan.

Plus, if you mention that you were referred by UPS Canada when you apply, the program is free and you will receive a complimentary one year membership to the TRBOT valued at $1,400, if your application to the TAP program is approved! With the membership you can use TRBOT services and network with other businesses in the Toronto Region.

The next TAP session is set for December 13 and 14 so please visit tapgta.com to see if you qualify.  If you do, remember to state on the application that you were referred by UPS Canada – it’s a win-win all around!

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featured image courtesy of shutterstock.com

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Sustainability, The Key To Moving Businesses Forward

Contributed by UPS Canada

UPS Canada

Across the globe, governments, businesses and the general public are taking a stance to support local communities and environmental sustainability. Today, consumer buying habits are increasingly influenced by a businesses’ sustainable practices and with the ease of information gathering, shoppers are researching who they are buying from. Sustainable practices provide businesses with an edge over their competitors, it attracts global buyers and serves as a selling feature that allows Canadian businesses to grow sales.

Like UPS, Canadian businesses should increase visibility with customers and showcase their sustainable practices. Here are 4 tips to consider to give your business a sustainable edge.  Continue reading Sustainability, The Key To Moving Businesses Forward

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How To Enter the U.S. Market

Export to the South, to Build Up

The world is your playground. The time is now for Canadian small businesses to think global and expand to markets across the world. However, going international doesn’t always include travelling a long distance – your desired market may just be south of the Canadian border.

UPS tips for entering the U.S market - mompreneursWith a population of more than 313 million and trade agreements like the North American Free Trade Agreement (NAFTA), Canadians and Americans have fostered a strong and long standing trading partnership.  Global trade initiatives like the Trans-Pacific Partnership (TPP) will make the U.S. a central hub for exports in North America, which has the potential to expose Canadian products to international consumers.

Has your business prospered in Canada, and are you looking to grow? Here is a checklist to assist you with taking the next step and exporting to the U.S. Continue reading How To Enter the U.S. Market

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How E-Commerce Opens Global Markets

By Paul Gaspar, Small Business Director, UPS Canada

UPS e-commerce for mompreneursWhere are your next customers?
The global economy is changing and opportunity for your company exists in markets that you might not have considered. Over the next 15 years, 80 per cent of the world’s economic growth is projected to come from a rising middle class outside of North America and Europe. These global marketplaces are ready to buy your Canadian goods, but what’s the easiest way for your business to reach them? One word: e-commerce. Continue reading How E-Commerce Opens Global Markets

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Business Without Borders


By Paul Gaspar, Small Business Director, UPS Canada

ups canada business without borders for mompreneursGlobal trade opens many doors for Canadian businesses. It’s an entrepreneur’s chance to learn about different countries and acquire the knowledge and expertise in order to do business in different parts of the world. Each market has different cultures, regulations, languages, and currency that you will need to adapt to. It’s definitely a “good different” and not a reason to close the door to endless opportunities.

Why constrain yourself to selling to 35 million Canadians if your business can tap into nearly 7 billion people across the globe? Consider these tips when deciding on expansion opportunities beyond your home borders.  Continue reading Business Without Borders

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 Are you ready to take your business global?

By Paul Gaspar, Small Business Director, UPS Canada

UPS women entrepreneurs and mompreneurs international exporting from CanadaToday, our world is connected more than ever. Many use online platforms to purchase products, book vacations and immigrate to a country. We see international borders begin to blur as consumers become citizens of the world.

Canadians are investing time and money to learn new cultures. Many small businesses expand to new markets with a larger consumer base to achieve faster growth and diversification. Yet, with over 90% of consumers living outside North America – only four to five per cent of Canadian small businesses export to take advantage of a global opportunity. The world is ready for Canadian goods and small businesses to tap into the global economy. Continue reading  Are you ready to take your business global?